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Fast Fashion PSA

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2023

This is an advertisement PSA campaign about Fast Fashion and the harshness of the industry. Our goal is to bring awareness to the unethical labor that takes place in a lot of fast fashion companies by directing everyone's attention to the clothes.

Many fast fashion companies work with textile factories that employ child labor as a way to cut costs and keep up with rapid trends. The children often recieve low pay, work long hours, and are exposed to materials that are hazardous to their health. 

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“Who are you wearing?” is a question that was originally asked on the red carpet to give designers a chance for recognition. Our campaign redirects this question to raise awareness to the garment workers that made these clothes.

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